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  Click here to go to the first staff post in this thread.   Thread: Fan Content Policy - A letter to YouTubers

  1.   This is the last staff post in this thread.   #1

    Fan Content Policy - A letter to YouTubers

    Dear YouTubers,

    Content Creators like you have built an amazing Community around our games. There is no way Supercell would be where it is today without the YouTuber community and the amazing videos that educate, empower and endlessly entertain players all over the globe. We’re truly humbled by how many of you have chosen to make content about Clash of Clans, Boom Beach, Hay Day, and Clash Royale, and even more humbled by the quality and pragmatism of the majority of that content.

    As the Community continues to thrive and grow, we want to make sure that the best videos, serving the widest range of players possible, get the attention and recognition they deserve. To achieve this, we need to ensure that content not in the best interest of players is not detracting from the health of the Community. As such, we have our Fan Content Policy in place.

    In a nutshell, our Fan Content Policy states that as long as you follow its rules, you are free to create, publish and monetize content about Supercell games. While these rules apply to all types of content (websites, tools, fan art), we specifically want to address how this policy applies to videos, whether on YouTube, other video platforms, or through live-streaming services, such as Twitch.

    Rights to Make and Monetize Videos
    We allow almost anyone to make content about our games and to monetize that content using advertisements. As long as you follow our Fan Content Policy, we have no reason to revoke these rights. However, when and if the Fan Content Policy is violated, we can, have, and will take away permission to use Supercell’s Intellectual Property to create and monetize said content.

    Use of Supercell Assets
    Many players use Supercell assets to make cool content about our games. That is awesome! The Fan Content Policy covers the use of Supercell’s copyrights and trademarks from Clash of Clans, Hay Day, Clash Royale, and Boom Beach. We require that anyone using Supercell’s Intellectual Property follow the rules set forth in the Fan Content Policy. Those who do not follow the rules, or maliciously attempt to convince others that their content is official, may have their content removed, their right to monetize their content revoked, or lose their right to use Supercell assets in future content.

    Respect the Platform Owner’s Rules
    Respecting the rules of the platform you choose to share your content on is very important to Supercell. Be sure to review and follow YouTube’s Community Guidelines.

    Misleading Thumbnails, Titles and Descriptions
    YouTube specifically forbids using misleading thumbnails, titles and descriptions that offer potential viewers something not actually available in the video. Videos that make false promises, such as “unlimited free gems” or “new troop confirmed” violate both YouTube’s Community Guidelines as well as Supercell’s Fan Content Policy. While we at Supercell do not mind videos with tips on how to maximize your gems, we do take issues with videos that make false promises. “Unlimited Free Gem” videos are simply scams, and we take protecting our players from fraud very seriously. In addition, while we don’t mind speculation about future updates or additions to the game, but many videos use such titles to attract curious viewers. Put simply, these types of videos are “click-bait.”

    Videos set up to deliberately trick viewers into watching are only geared towards increasing monetization for the creator and do nothing to help the Community. Such videos are harmful to channels, big and small, that do choose to respect and follow the rules laid out in YouTube’s Community Guidelines and our Fan Content Policy. As we mentioned before, we want to make sure the best and most pragmatic videos get the attention they deserve. The proliferation of click-bait videos has made this very difficult.

    Moving forward, Supercell is committed to taking a closer look at videos that user thumbnails, titles or descriptions that make false promises. We will take action against videos and channels that use these tactics, and take down content we feel does not follow Community and Fan Content Guidelines. We believe these changes will be very beneficial for all content creators who wish to have a positive impact on the community.

    No Bad Stuff
    We want to emphasize one of the most important parts of our Fan Content Policy: “Supercell Assets may not be used on or in connection with any Fan Content that (i) promotes che@ts or h@cks, sexually explicit materials, violence, discrimination or illegal activities, (ii) makes disparaging, libelous or dishonest statements about Supercell and/or its products, employees and agents or (iii) contains other objectionable content.”

    Click bait videos often fall under the category of “dishonest statements” in addition to violating YouTube’s Community Guidelines. Sometimes the line between intentionally misleading and innocent speculation is hard to define, but we’ll do our best to make it as clear as possible. If you’re not sure about which side of the line your video lands, it might be a good practice to double check with someone from Supercell before publishing your video.

    In addition, we want the Supercell Community to be as welcoming and friendly as possible. There is a fine line between what is entertaining and fun for fans, and what is simply inappropriate and detracts from the overall well-being of the Community. That said, videos and channels that prominently feature profanity and vulgar content will, at the minimum, not be promoted by Supercell. In addition, we reserve the right to take action against content that we feel crosses the line in accordance with our Fan Content Policy and by the discretion of the Supercell team. Again, if you’re not sure if your video is appropriate, double check with someone from Supercell before publishing your video.

    Supercell Terms of Service
    Please make sure you also review Supercell’s Terms of Service. Videos that directly violate our TOS, or promote ways of doing so, will also be taken down from YouTube.

    If you have any questions about our policies moving forward, please don’t hesitate to ask!

    The Supercell Team

  2. #2
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  3. #3
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    Quote Originally Posted by AnushiWushi View Post
    It is great to see that you are doing this.

  4. #4
    stevo's Avatar
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    Down the road, over the hill, across the lake, through the forest, under da sea, in a Whirlpool ^_^
    Agreed, this is definately great to see, Its definately getting a little out of control on Youtube in the last few months.

    If you want people to take action on these, you need to lead by example supercell.

    Actually go ahead and removed these videos that are already there, flag them, and or ban players that refuse to change.

    Same with players in game.

    Once you take action, the majority will then start to fall in line, and you will have a much happier community
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  5. #5
    Centennial Club Prim3's Avatar
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    Aug 2015
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    Good decision. Specially the Misleading Thumbnails, Titles and Descriptions one. Nowadays clickbait on COC videos getting worse and worse.

  6. #6
    Forum Elder thecoolkyle's Avatar
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    May 2015
    I don't have my homework cause I got lost in the jungle and I had to eat my homework to survive.

    An old designer.
    Dont click here

    Help the creativity section survive and request a design.

  7. #7
    Specialist Shark Sketcher WorldCitizen's Avatar
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    Oct 2014
    Sent from one of my BoomBeach Phones.
    Thanks for the post.

    As someone who sometimes creates a picture, art and some videos with a website.. I always hope I don't do anything wrong..

    I must say it's hard for me to decide when to ask for a written agreement...

    I host my art and content only on My own site, SC's forum and a website which is linked to our TF. I never intend to make much money out of it, but if I can pay for hosting it would be nice. in topic Boom Beach - Taskforce Tweakers

    I know it's to much for you to scan all these site, content and movies.. But hope you can give me a warning when I do something which is not OKAY.

    I am fully aware of the Fan Content Policy and regularly check it for changes.. Maybe I have been on the border of acceptable here and there with posting a pic without disclaimer.. or with manipulating SC content for the fun of it (Creative Christmas Thread for example). Pictures which I manipulated always only end up on the 3 sites mentioned above.. So I hope I don't breach anything with these things.

    Good luck to all creators ! and keep it coming


  8. #8
    Specialist Shark Sketcher WorldCitizen's Avatar
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    Oct 2014
    Sent from one of my BoomBeach Phones.
    Sorry should have been

    Buit I can't seem to edit my former post.

  9. #9
    Forum Veteran PRODlGY's Avatar
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    Great to see an official note! Keep up the good work!
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  10. #10
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    Sep 2015
    In my pet dog Siberian Huskies mouth


    Nice official announcement for the entertainment policy!

    Keep it up!
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